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Creative Methods in Data Collection and Creative Data Analysis

Updated: Oct 10


Abstract

The aim of this interactive workshop is to explore creativity within research, to identify opportunities to use creative methods within the research process and to explore the foundations and theoretical underpinning related to these methods in qualitative research.

We discuss what creativity is, why we should be creative in research and how we can introduce creativity and creative methods in our existing paradigms and methods. Subsequently, delegates actively experiment with "pick a card" and "diamond 9" activities, photo elicitation, and the process of creating representations of experiences. Creative research methods have been found particularly helpful in yielding rich qualitative data and thus provide a deeper insight into research participants' experiences. All tasks are explored in view of 4 guiding questions allowing delegates to focus on practical, methodological and ethical considerations regarding the approaches presented.

When we talk about creative methods in analysis, we will begin by considering the principles and process of analysis within qualitative research in general to query whether analysis is ever an objective process and if there is a difference between analysing data from linear texts or visual/sensory data. Delegates have opportunities to practise analysing visual data on its own, in connection with textual data employing the "Systematic Visuo-Textual Analysis" or by employing creative forms of expression.


Date & Time 3 October 2024 (Thursday) 3:30 pm - 5:30 pm (HKT)

Format Online via Zoom

Target audience CUHK Academic staff

 

Post-workshop Q&A session


Date & Time 10 October 2024 (Thursday) 3:30 pm - 4:00 pm (HKT)

Format Online via Zoom

Target audience CUHK Academic staff


 

Speaker

Dr Nicole Brown, Associate Professor and Head of Research Ethics and Integrity, Institute of Education, University College London, UK


Dr Nicole Brown is Associate Professor and Head of Research Ethics and Integrity at the UCL Institute of Education and Director of Social Research & Practice and Education Ltd. Underpinned by her interpretation of human communication relying on the embodied, metaphorical understanding of the world, she regularly uses participatory and creative approaches to data collection and analysis. Nicole has taught research methods for over ten years, including at the American Association for Public Opinion Research (AAPOR), the Society for Research into Higher Education (SRHE), the National Centre for Research Methods (NCRM), Photovoice Worldwide and the British Medical Association (BMA). She has published several books, the most recent of which is Photovoice Reimagined.

Nicole shares her work at https://www.nicole-brown.co.uk and her social media handles are @ncjbrown and @AbleismAcademia.



Enquiry

For any queries, please contact Vienne LIN at viennelin@cuhk.edu.hk

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